CBS had a good idea on Sunday for its broadcast of snowy conditions in the AFC championship. But the network quickly and wisely abandoned it as the execution caused more problems then it solved.
CBS had a good idea on Sunday for its broadcast of snowy conditions in the AFC championship game.
But the network quickly and wisely abandoned it as the execution caused more problems then it solved.
The game in Denver between the Broncos and New England Patriots started in clear conditions with yard markers clearly standing out from the green field on the broadcast. But as snow and hazy conditions took over after halftime, the yardage lines and has marks were covered and indistinguishable on the broadcast.
CBS attempted to solve this problem with digitally imposed yard lines overlayed on the field. But the digitized markers caused players from both teams to appear transparent when they interacted, particularly Patriots players who were wearing white.
CBS is going with digital yard lines in the snow, and that's only leading to more chaos with players disappearing. 🏈📺🌨️😵💫 #NFLpic.twitter.com/4jeg23tlHc
— Awful Announcing (@awfulannouncing) January 25, 2026
This drew immediate complaints on social media ...
HATE these superimposed yard lines. pic.twitter.com/Ov5MvcvLhQ
— Zack Cox (@zm_cox) January 25, 2026
— Doug Kyed (@DougKyed) January 25, 2026
.. and another on-point tweet from the ArtButMakeItSports account.
Santa Cruz, by Peter Doig, 2025 pic.twitter.com/vsdenPGqhe
— ArtButMakeItSports (@ArtButSports) January 25, 2026
By early in the fourth quarter, CBS had gotten the memo. This wasn't working.
CBS abandoned the digital lines at the expense of confusion for viewers and even broadcasters Jim Nantz and Tony Romo over where the ball actually was on the field. Nantz and Romo had this to say after a fourth-quarter Patriots punt:
Romo: "You couldn't even see the ball from up here
Nanzt: "It's low visibility. ... I'd love to tell you exactly where they marked the football. But folks, it would just be a wild guess."
It wasn't optimal. But it was better than the alternative. The digital lines were a failure, and CBS made the correct decision to remove them shortly after the realized they weren't working.
Category: General Sports